Privacy Policy

Last updated: 14/01/2026

This Privacy Policy explains how Up and Running Events (“we”, “us”, “our”) collects, uses, discloses, and protects your personal information when you use our website, register for events, or interact with our services.

By accessing or using www.upandrunningevents.co.uk (the “Site”) or our event services, you agree to the terms of this policy.

1. Data Controller

The data controller responsible for personal data collected through this Site and our services is:

Up and Running Events

[Your Registered Business Address]

Email: support@upandrunningevents.co.uk

This Privacy Policy applies to all personal information collected or processed by us in connection with our Site, events, marketing communications, and customer support.

2. Information We Collect

We may collect personal information when you:

Register for a race or event
Purchase an event entry or service
Sign up for newsletters or marketing emails
Contact us with a query
Browse our Site using cookies and tracking technologies

Types of data we collect include:

Identity & Contact Information

Name, email address, postal address, phone number

Account & Transaction Information

Registration details, ticket purchases, order history

Payment Information

Payment card or transaction data, collected via third-party processors (we do not store full card details)

Technical & Device Information

IP address, browser type, device type, pages visited, referring URLs

3. Legal Basis for Processing (GDPR)

We process personal data under the UK General Data Protection Regulation (“GDPR”) and UK data protection law. We rely on the following legal bases:

Performance of a contract – processing necessary to provide event services and ticketing
Legal obligation – to comply with regulations
Legitimate interests – to run our business, improve services, communicate with participants, and keep our Site secure

4. How We Use Your Information

We use your personal information for the following purposes:

Administer event registrations and ticketing
Send confirmations, reminders, and event updates
Deliver marketing communications (only with consent where required)
Provide customer support
Improve our services and website
Comply with legal or regulatory requirements

5. Sharing Your Information

We do not sell your personal data.

We may share your information with:

Service Providers:

Event and ticketing platforms (e.g., Wix Events)
Payment processors
Marketing and email platforms
Analytics and advertising partners

Event Partners:

Sponsors or partners where necessary for participation or fulfilment

Legal or Regulatory Authorities:

Where required by law or contract

We require all third parties to protect personal data and restrict its use to specified purposes.

6. Cookies and Tracking

When you visit our Site, we may collect information about your interaction using cookies, pixels, and similar technologies. This includes:

Session data
Analytics information
Pixel data (e.g., Meta Pixel, Google Analytics)

You can manage your cookie preferences via the cookie consent banner.

7. Data Retention

We retain personal data only as long as necessary:

To fulfil the purpose it was collected for
To meet legal, tax, or regulatory requirements
To support our business operations

After retention periods expire, data is securely deleted or anonymised.

8. Your Rights

Under applicable data protection law, you may have the right to:

Access the information we hold about you
Request correction or deletion of personal data
Object to certain processing activities
Request restriction of processing
Withdraw consent at any time

To exercise your rights, contact us at: support@upandrunningevents.co.uk

9. Security

We implement reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse. These include secure storage, encryption for payments, and limitation of access to authorised personnel.

10. International Transfers

Some of our third-party providers may process data outside the UK. Where data is transferred internationally, we take steps to protect it and ensure safeguards consistent with GDPR standards.

11. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the content or privacy practices of those sites. We recommend reviewing the privacy policies of any third-party site you visit.

12. Changes to this Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top will reflect the latest revision. Continued use of our Site or services constitutes acceptance of the updated policy.

Contact

Questions or requests related to this policy should be sent to: